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Ink

Process

Five steps to Ink-certified emails

Follow these five steps to make sure your email looks great.



1

Test in Outlook

Outlook is the most bullish of all email clients and seemingly can’t adjust image sizes. Make sure the email looks great before moving on.

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2

Add your responsive styles

Include any responsive styles you want to include. These should be in a the <head> of your document within a <style> tag.

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3

Bring your styles inline

Once your email looks great in Outlook and responsive styles are included, bring your styles inline, which you can do with a variety of services.

We recommend Inky's Inliner to do this.

4

Test your email

Don’t send it out just yet! Make sure you test it on as many platforms as you can. We use Litmus to test on a number of devices. You should too.

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