Showing Nonprofits How To Design Amazing Things In 24 Hours

Showing Nonprofits How To Design Amazing Things In 24 Hours
Dmitry Dragilev on Aug 22, 2011 · 6 minute read

It was an energetic, wild, and intensely focused 24 hour ZURBwired 2011 race to help and teach Rebekah's Children Services how to get unstuck and create awesome stuff in a limited timespan. With just a few minutes to spare before 8am on Friday morning we launched a complete new website for Rebekah's. Here is the before and after below:

Illustration for Showing Nonprofits How To Design Amazing Things In 24 Hours
Illustration for Showing Nonprofits How To Design Amazing Things In 24 Hours

That was by far not all we accomplished in 24 hours. Here is the complete list of what we managed to finish:

  • Full website visual redesign
  • Fully updated website back-end on Joomla
  • A responsive, mobile version of the website
  • Rewrote entire website and print messaging
  • Two tri-fold brochures (printed)
  • Post card (printed)
  • Two logo updates
  • Newsletter template
  • Letterhead and business card templates

To get a better feel of how the race unfolded check out the videos diary of the event:

{{END_BLURB}}
8am - ZURBwired 2011 kicks off
10am - Mid-Morning Stretch
11am - Iterating Through Ideas
12pm - Concept Presentation and Voting
3pm - Prototypes Coming to Live
5:30pm - Pushing for the 6pm Deadline
8pm - Manifesting Code
10pm - Logos/Design Done, On To Code
1am - Photo Booth Time
3am - Print Materials Arrive
The Grand Finale

Here are a few shots from the Photo Booth during the wee hours of the night:

Here is a brief timeline of the design process we followed and milestone completions:

8:00am — kickoff!

10:15am — Competitive Review Done

10:30am — Analytics Done

10:30am — Web Audit Done

11:45am — Lofi-wireframes For Brochures Done

12:00pm — Opportunities Done

12:00pm — Visual Design Moodboards Done

1:00pm — Sitemap Done

1:45pm — Lofi-wireframes Done

3:00pm — Rebekah's Logo Redesign Done

4:45pm — Visual Design Exploration Done

6:15pm — Postcard Design sent to printer

7:00pm — Copywriting Done

7:30pm — Brochures #1 Design Done and sent to printer

7:45pm — Website Prototype Done

8:15pm — Brochures #2 Design Done and sent to printer

8:45pm — Culinary Academy Logo Design Done

10:00pm — Website Layout Design Done

12:00pm — Website Layout Code Done

5:15am — Website Content & Code DoneA'

6:15am — Website Final Edits Done

6:45am — Cross-browser QA DoneA'

7:30am — Mobile QA Done

7:55am — New Website Launched! Woot!

See The Complete Process We Followed

We'd like to thank all the volunteers, our videographer Jim Manalisay who pulled an all nighter with us on his birthday, the folks at PrintHQ for staying up into the morning hours to print the marketing collateral and of course the folks at Rebekah's Children Services who helped make this event possible! Woot!

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