Note: To listen to the podcast of Julie's talk go ahead and click over to the summary blog post.
Facebook changes the layout and adds and removes features all the time. Most users hate change. Just the other day I found myself trying to find where the "Find Friends" searchbox went. Was this a good thing or a bad thing? Believe it or not analytics plays a role in most decisions made at Facebook, but there's also wariness on their team about designing too much by the numbers.
This Friday December 3rd at noon Julie Zhuo the Design Manager at Facebook will get on her soapbox to share how her teams use quantitative data to inform their decisions. She'll touch on:
- How you know you're making the right decision
- Examples of failures/making wrong decisions
- Measure intangibles (i.e. brand perception)
- Getting your teams excited about data
- Seeking for people's motivations and intent in numbers
About Julie: Julie Zhuo is a product design manager at Facebook, where she works on building simple and usable tools to help people share information and make the world more open and connected. Since joining Facebook in June 2006, Julie has designed for a site that grew from 8 million college students to 500 million users worldwide. She is the principal designer behind the Facebook Platform and Facebook Connect experiences, and has contributed to the last two major site redesigns.
A graduate of Stanford's HCI program, Julie enjoys coding and illustrating on the side, two interests which led her to creating the Facebook application (fluff) Friends.